Users typically follow an F-shaped eye movement. In this design, the F goes from the logo to the screenshot on the right, then down on the "sign up for free" button, hitting the main 3 key elements.

Kwaga has developed a smart email agent. You have to try it believe it. So that's exactly what the site is focused on: try the product

There's a strong call to action, in red. Additional information can easily be found around these 3 key elements.

Bottom line: more product downloads!

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